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James Rice

The Next Chapter of an Extraordinary Transformation

A funny, honest, and inspiring true story for everyone who thinks they're "not a runner."

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Be Inspired

About the Author

James Rice is the author of The 100 Pound War, Transform Yourself, and I Hate Running: How I Learned to Love the 5K. After losing more than 150 pounds and becoming a Canadian National Body Transformation Champion, James shares honest, funny, and inspiring stories that prove it's never too late to change your life and become the person you were meant to be.

 

“James has had an unbelievable transformation,” Arnold Schwarzenegger. “Thanks for being such a great example to so many people in The Pump app.” 

BOOK

The incredible true story that started it all.

The 100 Pound War 

The Battle from XXXL to L

At nearly 300 pounds, James was running out of excuses—and running out of time. Everyday tasks left him exhausted. His health was declining, his confidence had disappeared, and he feared he would never become the father, husband, and person he wanted to be. Then one decision changed everything. Instead of searching for another quick fix, James committed to fighting for his life one small step at a time. Through determination, setbacks, victories, and countless lessons learned along the way, he achieved what once seemed impossible: losing 100 pounds. The 100 Pound War is the inspiring true story of that life-changing journey—a reminder that no matter how impossible your goal may seem, the first step can change your life forever.

Ready to Lose Weight book

The inspiring sequel to The 100 Pound War.

Transform Yourself 

A Pump Club Story

After losing 100 pounds in The 100 Pound War, James thought he had won the battle. He hadn't. The real challenge was still ahead. In Transform Yourself, follow the next chapter of his incredible journey as he pushes beyond weight loss to pursue a dream that once seemed impossible—becoming a Canadian National Body Transformation Champion. Through setbacks, injuries, self-doubt, and relentless determination, James discovers that true transformation isn't about the number on the scale. It's about becoming the person you were always meant to be. This inspiring true story proves that losing weight can change your body—but believing in yourself can change your life.

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BOOK

Celebrating Transformation

Belly Tour

National Body Transformation Champion

Testimonial

Brian Song, Personal Trainer

“This is a no-holds barred look at weight loss. A must-read for any dieter” 

Arnold Schwarzenegger

"James has had an unbelievable transformation. It was a joy to meet you! Thanks for being such a great example to so many people in The Pump app.

John Kovaleski

“James shows that dieting for weight loss is like putting a band-aid on cancer, it doesn’t treat the disease. The true cure to obesity lies in education first and foremost. The rest comes down to focusing on your why”

Listen to James Rice

Darkest Weight Loss Days

James discusses what happened to his body as he went through Sugar Withdrawal. How fast did it happen?

James shares the lowest point of his weight loss journey. It occurred on Day 14 of his diet. You may be surprised by what almost destroyed his desire to continue losing weight. 

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